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Suisse (fr)The Group
What does "BIC" mean?
"BIC" is in fact the shortened version of the surname of Marcel BICH, the company's founder. Click here to access the full story of BIC.
Who is the little character standing next to the BIC® logo?
It's the "BIC boyman". This character originally represented a schoolboy, with a ball-shaped head, carrying a pen on his back.
